{"id":2745,"date":"2018-04-06T09:48:36","date_gmt":"2018-04-06T07:48:36","guid":{"rendered":"https:\/\/www.iconkids.com\/?p=2745"},"modified":"2019-03-16T13:57:53","modified_gmt":"2019-03-16T12:57:53","slug":"kids-license-monitor-das-ist-doch-nur-was-fuer-maedchen","status":"publish","type":"post","link":"https:\/\/www.iconkids.com\/blog\/kids-license-monitor-das-ist-doch-nur-was-fuer-maedchen\/","title":{"rendered":"Kids License Monitor: \u201eDas ist doch nur was f\u00fcr M\u00e4dchen\u201c"},"content":{"rendered":"

Die Gesetzm\u00e4\u00dfigkeiten des Kindermarktes gelten auch im Kinder-Lizenzbereich: Die Top Themen im Markt sind entweder klassische Unisexthemen oder sie sprechen in erster Linie Jungs an. Ein reines M\u00e4dchenthema hingegen hat es deutlich schwerer unter die Top 10 der aus Kindersicht st\u00e4rksten Lizenzen zu gelangen. Dies zeigen die neuesten Ergebnisse des in Deutschland, Frankreich und UK bei Kindern im Alter von 4 bis 12 Jahren durchgef\u00fchrten Kids License Monitors von iconkids & youth wieder beispielhaft.<\/p>\n

>> Pressemitteilung Kids License Monitor (PDF)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Die Gesetzm\u00e4\u00dfigkeiten des Kindermarktes gelten auch im Kinder-Lizenzbereich: Die Top Themen im Markt sind entweder klassische Unisexthemen oder sie sprechen in erster Linie Jungs an. Ein reines M\u00e4dchenthema hingegen hat es deutlich schwerer unter die Top 10 der aus Kindersicht st\u00e4rksten Lizenzen zu gelangen. Dies zeigen die neuesten Ergebnisse des in Deutschland, Frankreich und UK […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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