{"id":63,"date":"2014-11-20T14:37:54","date_gmt":"2014-11-20T13:37:54","guid":{"rendered":"https:\/\/www.iconkids.com\/?page_id=63"},"modified":"2022-12-19T06:14:51","modified_gmt":"2022-12-19T05:14:51","slug":"online-forschung","status":"publish","type":"page","link":"https:\/\/www.iconkids.com\/forschung\/methoden\/online-forschung\/","title":{"rendered":"Online-Forschung"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"63\" class=\"elementor elementor-63\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd8d48f e-flex e-con-boxed e-con e-parent\" data-id=\"fd8d48f\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1b144ae e-con-full e-flex e-con e-child\" data-id=\"1b144ae\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div 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a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"727\" height=\"170\" src=\"https:\/\/www.iconkids.com\/wp-content\/uploads\/2015\/03\/Online-Forschung_Kapitelseiten-727x170.png\" class=\"attachment-full size-full wp-image-1358\" alt=\"\" srcset=\"https:\/\/www.iconkids.com\/wp-content\/uploads\/2015\/03\/Online-Forschung_Kapitelseiten-727x170.png 727w, https:\/\/www.iconkids.com\/wp-content\/uploads\/2015\/03\/Online-Forschung_Kapitelseiten-727x170-300x70.png 300w\" sizes=\"(max-width: 727px) 100vw, 727px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-357482a e-con-full e-flex e-con e-child\" data-id=\"357482a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-494dc71 elementor-widget elementor-widget-heading\" data-id=\"494dc71\" data-element_type=\"widget\" data-settings=\"{&quot;display_condition_enable&quot;:&quot;yes&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Methoden<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-764dea1 e-con-full e-flex e-con e-child\" data-id=\"764dea1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a71154 elementor-widget elementor-widget-theme-page-title elementor-page-title elementor-widget-heading\" data-id=\"9a71154\" data-element_type=\"widget\" data-settings=\"{&quot;display_condition_enable&quot;:&quot;yes&quot;}\" data-widget_type=\"theme-page-title.default\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9bd040 elementor-widget elementor-widget-text-editor\" data-id=\"e9bd040\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Online-Forschung ist schnell, effizient und flexibel, deswegen nutzen wir verschiedene qualitative und quantitative Instrumente sowie unterschiedliche Plattformen bei der Datenerhebung \u2013 oft in Kombination mit anderen Forschungsmethoden.<\/p><p>Je nach Zielgruppe wird am heimischen Computer befragt oder aber auf Smartphone oder Tablet \u2013 immer mit perfekt angepassten Fragestellungen und formalen Umsetzungen.<\/p><p>F\u00fcr den Kindermarkt haben wir mit KidsQuest\u00ae ein Kind-gerechtes Befragungstool mit der <a href=\"https:\/\/www.iconkids.com\/wp-content\/uploads\/2015\/03\/benbox.jpg\" target=\"_blank\" rel=\"noopener noreferrer\">Presenter-Figur Ben Box\u00ae<\/a> entwickelt.<\/p><h3>Alle Arten von Ad hoc-Studien ebenso wie komplexe Image-Studien oder Werbetrackings sind m\u00f6glich.\u00a0Unser Leistungsportfolio umfasst z.B.:<\/h3><ul><li>Quantitative Adhoc-Studien<\/li><li>Blogs \/ Tagebuchstudie<\/li><li>Diskussionsrunden \/ Foren \/ Chats<\/li><li>Konzepttests<\/li><li>Tracking-Studien<\/li><li>Werbe-Pretests<\/li><li>Packaging-Tests<\/li><li>Image-Analysen<\/li><\/ul><p>Sie m\u00f6chten mehr erfahren oder w\u00fcnschen ein konkretes Angebot?<\/p><p>Kontakt unter <a href=\"mailto:info@iconkids.com?subject=Online-\/Mobile-Forschung\">info@iconkids.com<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Qualitative Forschung Ethnografische Forschung Quantitative Forschung Mehrthemenumfragen Online-Forschung Standardisierte Tools Online-Forschung ist schnell, effizient und flexibel, deswegen nutzen wir verschiedene qualitative und quantitative Instrumente sowie unterschiedliche Plattformen bei der Datenerhebung \u2013 oft in Kombination mit anderen Forschungsmethoden. Je nach Zielgruppe wird am heimischen Computer befragt oder aber auf Smartphone oder Tablet \u2013 immer mit perfekt [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":1358,"parent":23,"menu_order":25,"comment_status":"closed","ping_status":"open","template":"elementor_header_footer","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Online-Forschung<\/title>\n<meta name=\"description\" content=\"F\u00fcr Ad hoc- oder Image-Studien bietet sich die Online-Forschung an. 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