{"id":3572,"date":"2022-05-18T14:28:43","date_gmt":"2022-05-18T12:28:43","guid":{"rendered":"https:\/\/www.iconkids.com\/?page_id=3572"},"modified":"2023-06-21T11:19:09","modified_gmt":"2023-06-21T09:19:09","slug":"kongress-2023","status":"publish","type":"page","link":"https:\/\/www.iconkids.com\/beratung\/kongress\/kongress-2023\/","title":{"rendered":"Kongress 2023"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3572\" class=\"elementor elementor-3572\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1658445 e-flex e-con-boxed e-con e-parent\" data-id=\"1658445\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3bb3bef e-con-full e-flex e-con e-child\" data-id=\"3bb3bef\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div 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class=\"uael-nav-menu-icon\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<nav itemscope=\"itemscope\" itemtype=\"http:\/\/schema.org\/SiteNavigationElement\" class=\"uael-nav-menu__layout-vertical uael-nav-menu__submenu-arrow\" data-toggle-icon=\"\" data-close-icon=\"\" data-full-width=\"\"><ul id=\"menu-1-e232191\" class=\"uael-nav-menu\"><li id=\"menu-item-3878\" itemprop=\"name\" class=\"menu-item menu-item-type-post_type menu-item-object-page parent uael-creative-menu\"><a href=\"https:\/\/www.iconkids.com\/beratung\/kongress\/kongress-2023\/\" itemprop=\"url\" class = \"uael-menu-item\">Kongress 2023<\/a><\/li>\n<li id=\"menu-item-3879\" itemprop=\"name\" class=\"menu-item menu-item-type-post_type menu-item-object-page parent uael-creative-menu\"><a href=\"https:\/\/www.iconkids.com\/beratung\/kongress\/vergangene-kongresse\/\" itemprop=\"url\" class = \"uael-menu-item\">Fr\u00fchere Kongresse<\/a><\/li>\n<\/ul><\/nav>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26fb31b e-con-full e-flex e-con e-child\" data-id=\"26fb31b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5aac518 e-con-full e-flex e-con e-child\" data-id=\"5aac518\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce6c07a elementor-widget elementor-widget-heading\" data-id=\"ce6c07a\" data-element_type=\"widget\" data-settings=\"{&quot;display_condition_enable&quot;:&quot;yes&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Kongress<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f73ec7 elementor-widget elementor-widget-text-editor\" data-id=\"8f73ec7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><div id=\"metaslider-id-2779\" style=\"max-width: 850px;\" class=\"ml-slider-3-62-0 metaslider metaslider-flex metaslider-2779 ml-slider ms-theme-default nav-hidden\" role=\"region\" aria-roledescription=\"Slideshow\" aria-label=\"Kongress2023\">\n    <div id=\"metaslider_container_2779\">\n        <div id=\"metaslider_2779\" class=\"flexslider\">\n            <ul aria-live=\"polite\" class=\"slides\">\n                <li style=\"display: block; width: 100%;\" class=\"slide-2807 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-2807\"><a href=\"https:\/\/www.iconkids.com\/spezial\/anmeldung-kongress\/\" target=\"_self\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.iconkids.com\/wp-content\/uploads\/2023\/04\/Endlich-Durchblick-Online-Kongress-2023-iconkids-youth-727x339.jpg\" height=\"397\" width=\"850\" alt=\"Online-Kongress 2023 von iconkids &amp; youth, 15. Juni 2023, M\u00fcnchen\" class=\"slider-2779 slide-2807\" title=\"Online-Kongress 2023 von iconkids &amp; youth, 15. Juni 2023, M\u00fcnchen\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><h2>Online-Kongress 2023 von iconkids &amp; youth, 15. Juni 2023, M\u00fcnchen<\/h2><\/div><\/div><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1987a79 elementor-widget elementor-widget-text-editor\" data-id=\"1987a79\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>DOKUMENTATION ZUM ONLINE-KONGRESS 2023 VON ICONKIDS &amp; YOUTH AB SOFORT BESTELLBAR<\/strong><\/h3><p><br \/>Am <strong>15. Juni 2023 <\/strong>fand der diesj\u00e4hrige Online-Kongress von iconkids &amp; youth statt.<\/p><p>Vortragsthemen waren:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db1497c uael-border-yes elementor-widget elementor-widget-uael-table\" data-id=\"db1497c\" data-element_type=\"widget\" data-widget_type=\"uael-table.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div itemscope class=\"uael-table-wrapper\" itemtype=\"http:\/\/schema.org\/Table\">\n\t\t<table id=\"uael-table-id-db1497c\" class=\"uael-text-break uael-column-rules uael-table\" data-sort-table=\"no\" data-show-entry=\"no\" data-searchable=\"no\" data-responsive=\"no\">\n\t\t\t\t<tbody>\n\t\t\t<!-- ROWS -->\n\t\t\t\t\t\t\t\t\t\t<tr data-entry=\"1\" class=\"uael-table-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"uael-table-col uael-table-body-cell-text elementor-repeater-item-8972f89\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text-inner\"><strong>Markenanbindung revisited<\/strong><br>\nWeshalb es sich auch heute noch lohnt, in Marken zu investieren \u2013 und wie junge Zielgruppen Ihr Schl\u00fcssel f\u00fcr nachhaltige Markenf\u00fchrung sein k\u00f6nnen. <\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr><tr data-entry=\"2\" class=\"uael-table-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"uael-table-col uael-table-body-cell-text elementor-repeater-item-a74d0f3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text-inner\"><strong>Fokus: Weniger ist mehr<\/strong><br>\nOb bei der Umsetzung von Kommunikation und Packaging oder bei der Entwicklung von Strategien und Images: Wie die Reduktion auf das Wesentliche Ihnen hilft, erfolgreicher zu agieren.<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr><tr data-entry=\"3\" class=\"uael-table-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"uael-table-col uael-table-body-cell-text elementor-repeater-item-efcc587\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text-inner\"><strong>Dinos ziehen immer \u2013 oder sind Welpen die neuen Prinzessinnen?<\/strong><br>\nMit welchen Welten und Charactern man Kinder abholen kann, was bei deren Umsetzung zu beachten ist und warum auch totgesagte Themen ein langes Leben haben k\u00f6nnen.<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr><tr data-entry=\"4\" class=\"uael-table-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"uael-table-col uael-table-body-cell-text elementor-repeater-item-f7dcb66\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text-inner\"><strong>Was Recruiter vom Jugendmarketing lernen sollten<\/strong><br>\nDie Berufswahl der Gen Z beruht auf \u00e4hnlichen Bed\u00fcrfnissen und Prozessen wie deren Entscheidungen f\u00fcr Marken und Produkte. Wir zeigen, dass TikToks und cooles Employer Branding trotzdem oft nur f\u00fcr das Buzzword Bingo taugen ...<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr><tr data-entry=\"5\" class=\"uael-table-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<td class=\"uael-table-col uael-table-body-cell-text elementor-repeater-item-73e4704\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"uael-table__text-inner\"><strong>Warum YouTube-Werbung nervt und TikToks verpuffen<\/strong><br>\nWie funktioniert gute Werbung in den Sozialen Medien?<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\t\t\t\t\t\t\t\t\t<\/tbody>\n\t<\/table>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-826da52 elementor-widget elementor-widget-text-editor\" data-id=\"826da52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"line-height: 1.4em; margin-top: 20px; margin-bottom: 20px;\">Wenn Sie den Online-Kongress verpasst haben oder die Charts nachlesen m\u00f6chten, k\u00f6nnen Sie diese hier als <b>PDF-Dateien zum Download<\/b> bestellen:<\/p>\n\n<ul>\n \t<li style=\"list-style: none!important; line-height: 1.4em; margin-top: 20px; margin-bottom: 20px;\"><a href=\"https:\/\/www.iconkids.com\/spezial\/bestellung-kongress-handout\/\">&gt;&gt; Zur Bestellung: Charts zum Online-Kongress 2023: EUR 100,- (zzgl. MwSt.)<\/a><\/li>\n \t<li style=\"font-size: 80%; list-style: none;\">(Die What\u2019s Hot-Vortr\u00e4ge sind nicht enthalten, da sie auf unserer separat verf\u00fcgbaren\u00a0Studie Trend Tracking Kids<sup>\u00ae<\/sup> 2023 basieren.)<\/li>\n<\/ul>\n<strong>Sparen Sie EUR 50<\/strong> und bestellen Sie die <strong>Kongress-Charts 2023<\/strong> zusammen mit der Studie <strong>Trend Tracking Kids<sup>\u00ae<\/sup>2023<\/strong>\n<ul>\n \t<li style=\"list-style: none!important; line-height: 1.4em; margin-top: 20px; margin-bottom: 20px;\"><a href=\"https:\/\/www.iconkids.com\/spezial\/bestellung-studie-handouts\/\">&gt;&gt; Zur Bestellung: Charts zum Online-Kongress 2023 und Trend Tracking Kids<sup>\u00ae<\/sup> 2023: EUR 545,- (zzgl. MwSt.)\n<\/a><\/li>\n<\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Main Menu Kongress 2023 Fr\u00fchere Kongresse DOKUMENTATION ZUM ONLINE-KONGRESS 2023 VON ICONKIDS &amp; YOUTH AB SOFORT BESTELLBAR Am 15. Juni 2023 fand der diesj\u00e4hrige Online-Kongress von iconkids &amp; youth statt. Vortragsthemen waren: Markenanbindung revisited Weshalb es sich auch heute noch lohnt, in Marken zu investieren \u2013 und wie junge Zielgruppen Ihr Schl\u00fcssel f\u00fcr nachhaltige Markenf\u00fchrung [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":37,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Online-Kongress 2022 von iconkids &amp; youth<\/title>\n<meta name=\"description\" content=\"Am Donnerstag, 23. 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