Kids License Monitor: Cool is what others find cool too<\/h2>
Children send a clear message when they use licensed products, since they say a lot about themselves with these products. However the external perception is very important for out-of-home items. This is a result of the Kids License Monitor, a license study conducted online by the German market research company iconkids & youth in Germany, France and the UK among 1,268 kids aged 4 to 12.<\/p>\n
>> Download press release (PDF)<\/a><\/p>\n<\/article>\n Un enfant en France poss\u00e8de en moyenne des produits merchandising de 23 th\u00e8mes de licence diff\u00e9rents comme Minions ou Star-Wars. C\u2019est ce que d\u00e9voile le Kids Li-cence Monitor, pour lequel l\u2019institut d\u2019\u00e9tudes de march\u00e9 iconkids & youth a questionn\u00e9 en tout 3821 enfants de 4 \u00e0 12 ans en Allemagne, France et au Royaume-Uni en ligne.<\/p>\n07.2018:<\/h5>\n
Kids License Monitor : une v\u00e9ritable mar\u00e9e de licences dans les chambres d\u2019enfants fran\u00e7ais<\/h2>